Ciao and welcome to ABOUT ICONS! A curated shopping platform that helps women build a stylish, sustainable and timeless wardrobe.

In my search for forever-pieces and a more sustainable approach to shopping, I had trouble finding them online, at least not without browsing through hundreds of pages and through an endless number of products with shapes, fitting or patterns that were not there to last more than one season. ABOUT ICONS' mission is to simplify this process, by providing you with a curated selection of products which transcends trends to build an iconic wardrobe that will last for seasons to come.

Does this mean sacrificing style for longevity? Not at all! We believe the perfect closet is the magic combination of classic staples and statement pieces. Through our editorials and style tips, the team will guide you through every step of the wardrobe-building journey, from selecting investment-worthy forever buys to more budget-friendly options that add flair to your outfits.

To offer you the best shopping experience, we partner only with leading brands and online shops.

We’d love to stay in touch and get you inspired!
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